Logos:

They create brands though different logos that are attached with each album that they create, however recently they have been using more logos to represent different songs so that they could tease to fans about upcoming songs from their new album. With each album they also use different branding for their band name on each of the albums. Generally, they use roughly the same typography for each album art which normally include dripping letters or dripping sections across the words. During their first albums the logos were highly complex and suggested a topic that was included in the album however more recently the logos have become simple icons that everyone can draw to help make them spread more. Nearly all of the icons were hand drawn by members of the band or close relations or people who were on the album to make them unique.

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Communication:

The band communicates with their audience through a range of different medias. They have social media accounts such as Facebook and twitter accounts for the main band which gives the audience key information about upcoming dates and changes within the band as well as frequent pictures from concerts or photoshoots which the band have done. They also use their website to address their audience with a schedule which shows where they are next playing and where people can get tickets. Each individual member of the band has their own twitter and Facebook handle which they use to talk about their daily lives as well and leaking things from new songs and albums to keep people interested in the band and their current affairs. They often surface in the media when they have big announcements such as new albums or new tours which people spread the word about. They also use magazines such as Kerrang! to advertise upcoming concerts and to spread reviews about things they have done and show full page spreads of new photoshoots.